Soooo I've found it funny how celebrities and politicians these days are all about branding their names. Either they have perfumes, restaurants, clothing lines, or booze where they are tying their name to. Re-branding is everywhere in these days of manic technology and increased media.
Well some of the world' most notable restaurants are immune to this.....last week Pizza Hut announced their new branding effort. Instead of being "Pizza Hut" they are now called "the Hut." They claim this will appeal to a new generation of people, it is for the texting generation. You know the kid who are so damn lazy that they can't type out "p-i-z-z-a hut." U know, btw, they can just say "meet u @ the hut." It is just so much quicker that way!
A new name and a new adventure into the pasta realm. I've sure you've seen their commerials for those "blind" taste tests.
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